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Tuesday, 17 December 2013

Evaluation Question 4

Target Audience Profile

Age Group: 15 and older
Gender:  Female/male
Interests: Out going, spending time with friends and still in some sort of education or working
Ethnicity: All types of ethnicities

The above picture includes the ideal target audience, young teenage females who would ideally host a sleepover, and for the more the female gender mainly because most of the character are female but this may also appeal to males because its a gruesome and suspenseful which is female based, which may attract the male population. Also we were looking at the audience who are around the age of 15 and above to 18, this is a small target audience. 15 would have to be the minimum age because if we made the whole film we may have to put a age restriction on the film. 

When researching other similar horror/thrillers we found that their target audience was much wider, most of the thrillers we researched had a target audience of both male and female and the age ranged from 18 to 25, the younger adults. We are similar in gender specification but our age ranges are lower which may mean this isn't as horrific as the higher aged movies. 
Our movie is about three girls who have a sleepover that doesn't go to plan and turns into a nightmare, when researching our target audience we wanted to make sure that this movie would interest them. I would say that most of the girls whom come to watch our thriller will be interested in similar interests such as out going, and who would normally have sleepovers so they can relate to the movie, but also males who would be interested in watching a gruesome horror. 
We want our target audience to be able to understand the opening sequence we make, they should have good knowledge about horror/thrillers, we would have expected them to have watched similar movie to ours, such as paranormal activities and the conjuring so they can compare the quality of ours to others for more reliable feedback.
The movie that we are making isn't targeted at any specific socio economic group, this movie isnt associated with any status levels, so it wont affect anyone on that way. Its based on three girls from working class backgrounds.
I would expect our audience to be into watching horror movies so they can metally compare how good or bad our movie is. 

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